Abstract:
In the Standard Model, the Higgs has the highest probability to decay to b-quarks, yet this is one of the most challenging channels to observe at the LHC. I will explain the importance of measuring the coupling to the Higgs b-quarks, outline the ATLAS Run-1 H->bb analysis and review the current status of our knowledge of the coupling of the Higgs to b-quarks. I will also discuss how we might expect to observe the coupling of the Higgs to b-quarks during Run-2 of the LHC or in the future. Finally, I will discuss future measurements towards the Higgs self-coupling to explore the mechanism of electroweak symmetry breaking.